diff --git a/.dockerignore b/.dockerignore
new file mode 100644
index 0000000..e70438f
--- /dev/null
+++ b/.dockerignore
@@ -0,0 +1,15 @@
+# PyCharm
+.idea/
+.vscode/
+
+# Python virtualenv environment folders
+env/
+env3/
+.env/
+.venv/
+
+# Python
+__pycache__/
+*.egg-info/
+build/
+dist/
diff --git a/.gitignore b/.gitignore
index e13a948..fbc86f6 100644
--- a/.gitignore
+++ b/.gitignore
@@ -1,5 +1,6 @@
 # PyCharm
 .idea/
+.vscode/
 
 # Python virtualenv environment folders
 env/
diff --git a/docker/Dockerfile.dev b/docker/Dockerfile.dev
index b0f2047..ca11d32 100644
--- a/docker/Dockerfile.dev
+++ b/docker/Dockerfile.dev
@@ -69,3 +69,5 @@ VOLUME ["/data"]
 
 # Start the app
 ENTRYPOINT ["matrix-alertbot", "/data/config.yaml"]
+
+EXPOSE 8080
diff --git a/matrix-alertbot b/matrix-alertbot
index 06a9835..1567931 100755
--- a/matrix-alertbot
+++ b/matrix-alertbot
@@ -1,10 +1,9 @@
 #!/usr/bin/env python3
-import asyncio
 
 try:
     from matrix_alertbot import main
 
     # Run the main function of the bot
-    asyncio.get_event_loop().run_until_complete(main.main())
+    main.main()
 except ImportError as e:
     print("Unable to import matrix_alertbot.main:", e)
diff --git a/matrix_alertbot/alertmanager.py b/matrix_alertbot/alertmanager.py
new file mode 100644
index 0000000..da1fd1b
--- /dev/null
+++ b/matrix_alertbot/alertmanager.py
@@ -0,0 +1,58 @@
+import datetime
+from typing import Dict, List
+
+import pytimeparse
+import requests
+
+from matrix_alertbot.cache import Cache
+from matrix_alertbot.errors import AlertNotFoundError
+
+
+class AlertmanagerClient:
+    def __init__(self, url: str, cache: Cache) -> None:
+        self.api_url = f"{url}/api/v2"
+        self.cache = cache
+
+    def get_alerts(self) -> List[Dict]:
+        response = requests.get(f"{self.api_url}/alert")
+        response.raise_for_status()
+        return response.json()
+
+    def get_alert_labels(self, fingerprint: str) -> Dict[str, str]:
+        if fingerprint not in self.cache:
+            alerts = self.get_alerts()
+            alert = self._find_alert(alerts, fingerprint)
+            self.cache[fingerprint] = alert["labels"]
+        return self.cache[fingerprint]
+
+    def create_silence(self, fingerprint: str, duration: str, user: str) -> str:
+        labels = self.get_alert_labels(fingerprint)
+        matchers = []
+        for label_name, label_value in labels.items():
+            matchers.append(
+                {"name": label_name, "value": label_value, "isRegex": False}
+            )
+
+        start_time = datetime.datetime.now()
+        duration_seconds = pytimeparse.parse(duration)
+        duration_delta = datetime.timedelta(seconds=duration_seconds)
+        end_time = start_time + duration_delta
+
+        silence = {
+            "matchers": matchers,
+            "startsAt": start_time,
+            "endsAt": end_time,
+            "createdBy": user,
+            "comment": "Acknowledge alert from Matrix",
+        }
+        response = requests.post(f"{self.api_url}/silences", json=silence)
+        response.raise_for_status()
+        data = response.json()
+        return data["silenceID"]
+
+    @staticmethod
+    def _find_alert(alerts: List[Dict], fingerprint: str) -> Dict:
+        for alert in alerts:
+            if alert["fingerprint"] == fingerprint:
+                return alert
+        raise AlertNotFoundError(f"Cannot find alert with fingerprint {fingerprint}")
diff --git a/matrix_alertbot/bot_commands.py b/matrix_alertbot/bot_commands.py
index 099bc79..4fd7fe3 100644
--- a/matrix_alertbot/bot_commands.py
+++ b/matrix_alertbot/bot_commands.py
@@ -1,15 +1,21 @@
+import logging
+
 from nio import AsyncClient, MatrixRoom, RoomMessageText
 
+from matrix_alertbot.alertmanager import AlertmanagerClient
+from matrix_alertbot.cache import Cache
 from matrix_alertbot.chat_functions import react_to_event, send_text_to_room
 from matrix_alertbot.config import Config
-from matrix_alertbot.storage import Storage
+
+logger = logging.getLogger(__name__)
 
 
 class Command:
     def __init__(
         self,
         client: AsyncClient,
-        store: Storage,
+        cache: Cache,
+        alertmanager: AlertmanagerClient,
         config: Config,
         command: str,
         room: MatrixRoom,
@@ -20,7 +26,7 @@ class Command:
         Args:
             client: The client to communicate to matrix with.
 
-            store: Bot storage.
+            cache: Bot cache.
 
             config: Bot configuration parameters.
 
@@ -31,7 +37,8 @@ class Command:
             event: The event describing the command.
         """
         self.client = client
-        self.store = store
+        self.cache = cache
+        self.alertmanager = alertmanager
         self.config = config
         self.command = command
         self.room = room
@@ -40,8 +47,8 @@ class Command:
 
     async def process(self) -> None:
         """Process the command"""
-        if self.command.startswith("echo"):
-            await self._echo()
+        if self.command.startswith("ack"):
+            await self._ack()
         elif self.command.startswith("react"):
             await self._react()
         elif self.command.startswith("help"):
@@ -49,15 +56,46 @@ class Command:
         else:
             await self._unknown_command()
 
-    async def _echo(self) -> None:
-        """Echo back the command's arguments"""
-        response = " ".join(self.args)
-        await send_text_to_room(self.client, self.room.room_id, response)
+    async def _ack(self) -> None:
+        """Acknowledge an alert and silence it for a certain duration in Alertmanager"""
+        if len(self.args) > 0:
+            duration = " ".join(self.args)
+        else:
+            duration = "1d"
+        logger.debug(
+            f"Acknowledging alert with fingerprint {self.room.display_name} for a duration of {duration} | "
+            f"{self.room.user_name(self.event.sender)}: {self.event.body}"
+        )
+
+        source_content = self.event.source["content"]
+        try:
+            alert_event_id = source_content["m.relates_to"]["m.in_reply_to"]["event_id"]
+        except KeyError:
+            logger.debug("Unable to find the event ID of the alert")
+            return
+        logger.debug(f"Read alert fingerprint for event {alert_event_id} from cache")
+        alert_fingerprint = self.cache[alert_event_id]
+        logger.debug(
+            f"Create silence for alert with fingerprint {alert_fingerprint} for a duration of {duration}"
+        )
+        silence_id = self.alertmanager.create_silence(
+            alert_fingerprint, duration, self.room.user_name(self.event.sender)
+        )
+        await send_text_to_room(
+            self.client,
+            self.room.room_id,
+            f"Created silence {silence_id} for {duration}",
+            reply_to_event_id=alert_event_id,
+        )
 
     async def _react(self) -> None:
         """Make the bot react to the command message"""
         # React with a start emoji
         reaction = "⭐"
+        logger.debug(
+            f"Reacting with {reaction} to room {self.room.display_name} | "
+            f"{self.room.user_name(self.event.sender)}: {self.event.body}"
+        )
         await react_to_event(
             self.client, self.room.room_id, self.event.event_id, reaction
         )
@@ -70,6 +108,10 @@ class Command:
 
     async def _show_help(self) -> None:
         """Show the help text"""
+        logger.debug(
+            f"Displaying help to room {self.room.display_name} | "
+            f"{self.room.user_name(self.event.sender)}: {self.event.body}"
+        )
         if not self.args:
             text = (
                 "Hello, I am a bot made with matrix-nio! Use `help commands` to view "
@@ -88,6 +130,10 @@ class Command:
         await send_text_to_room(self.client, self.room.room_id, text)
 
     async def _unknown_command(self) -> None:
+        logger.debug(
+            f"Sending unknown command response to room {self.room.display_name} | "
+            f"{self.room.user_name(self.event.sender)}: {self.event.body}"
+        )
         await send_text_to_room(
             self.client,
             self.room.room_id,
diff --git a/matrix_alertbot/cache.py b/matrix_alertbot/cache.py
new file mode 100644
index 0000000..8f625ff
--- /dev/null
+++ b/matrix_alertbot/cache.py
@@ -0,0 +1,18 @@
+from typing import Any
+
+import diskcache
+
+
+class Cache:
+    def __init__(self, directory: str, expire: int):
+        self.cache = diskcache.Cache(directory)
+        self.expire = expire
+
+    def __getitem__(self, key: str) -> Any:
+        return self.cache[key]
+
+    def __setitem__(self, key: str, value: Any) -> None:
+        self.cache.set(key, value, expire=self.expire)
+
+    def __contains__(self, key: str) -> bool:
+        return key in self.cache
diff --git a/matrix_alertbot/callbacks.py b/matrix_alertbot/callbacks.py
index 960ba6d..57c8321 100644
--- a/matrix_alertbot/callbacks.py
+++ b/matrix_alertbot/callbacks.py
@@ -11,27 +11,41 @@ from nio import (
     UnknownEvent,
 )
 
+from matrix_alertbot.alertmanager import AlertmanagerClient
 from matrix_alertbot.bot_commands import Command
-from matrix_alertbot.chat_functions import make_pill, react_to_event, send_text_to_room
+from matrix_alertbot.cache import Cache
+from matrix_alertbot.chat_functions import (
+    make_pill,
+    react_to_event,
+    send_text_to_room,
+    strip_fallback,
+)
 from matrix_alertbot.config import Config
-from matrix_alertbot.message_responses import Message
-from matrix_alertbot.storage import Storage
 
 logger = logging.getLogger(__name__)
 
 
 class Callbacks:
-    def __init__(self, client: AsyncClient, store: Storage, config: Config):
+    def __init__(
+        self,
+        client: AsyncClient,
+        cache: Cache,
+        alertmanager: AlertmanagerClient,
+        config: Config,
+    ):
         """
         Args:
             client: nio client used to interact with matrix.
 
-            store: Bot storage.
+            cache: Bot cache.
+
+            alertmanager: Client used to interact with alertmanager.
 
             config: Bot configuration parameters.
         """
         self.client = client
-        self.store = store
+        self.cache = cache
+        self.alertmanager = alertmanager
         self.config = config
         self.command_prefix = config.command_prefix
 
@@ -44,12 +58,16 @@ class Callbacks:
             event: The event defining the message.
         """
         # Extract the message text
-        msg = event.body
+        msg = strip_fallback(event.body)
 
         # Ignore messages from ourselves
         if event.sender == self.client.user:
             return
 
+        # Ignore messages from unauthorized room
+        if room.room_id != self.config.room:
+            return
+
         logger.debug(
             f"Bot message received for room {room.display_name} | "
             f"{room.user_name(event.sender)}: {msg}"
@@ -58,23 +76,18 @@ class Callbacks:
         # Process as message if in a public room without command prefix
         has_command_prefix = msg.startswith(self.command_prefix)
 
-        # room.is_group is often a DM, but not always.
-        # room.is_group does not allow room aliases
-        # room.member_count > 2 ... we assume a public room
-        # room.member_count <= 2 ... we assume a DM
-        if not has_command_prefix and room.member_count > 2:
-            # General message listener
-            message = Message(self.client, self.store, self.config, msg, room, event)
-            await message.process()
+        if not has_command_prefix:
+            logger.debug(
+                f"Message received without command prefix {self.command_prefix}: Aborting."
+            )
             return
 
-        # Otherwise if this is in a 1-1 with the bot or features a command prefix,
-        # treat it as a command
-        if has_command_prefix:
-            # Remove the command prefix
-            msg = msg[len(self.command_prefix) :]
+        # Remove the command prefix
+        msg = msg[len(self.command_prefix) :]
 
-        command = Command(self.client, self.store, self.config, msg, room, event)
+        command = Command(
+            self.client, self.cache, self.alertmanager, self.config, msg, room, event
+        )
         await command.process()
 
     async def invite(self, room: MatrixRoom, event: InviteMemberEvent) -> None:
@@ -85,6 +98,10 @@ class Callbacks:
 
             event: The invite event.
         """
+        # Ignore invites from unauthorized room
+        if room.room_id != self.config.room:
+            return
+
         logger.debug(f"Got invite to {room.room_id} from {event.sender}.")
 
         # Attempt to join 3 times before giving up
@@ -129,6 +146,14 @@ class Callbacks:
 
             reacted_to_id: The event ID that the reaction points to.
         """
+        # Ignore reactions from unauthorized room
+        if room.room_id != self.config.room:
+            return
+
+        # Ignore reactions from ourselves
+        if event.sender == self.client.user:
+            return
+
         logger.debug(f"Got reaction to {room.room_id} from {event.sender}.")
 
         # Get the original event that was reacted to
@@ -167,6 +192,10 @@ class Callbacks:
 
             event: The encrypted event that we were unable to decrypt.
         """
+        # Ignore events from unauthorized room
+        if room.room_id != self.config.room:
+            return
+
         logger.error(
             f"Failed to decrypt event '{event.event_id}' in room '{room.room_id}'!"
             f"\n\n"
@@ -177,16 +206,6 @@ class Callbacks:
             f"commands a second time)."
         )
 
-        red_x_and_lock_emoji = "❌ 🔐"
-
-        # React to the undecryptable event with some emoji
-        await react_to_event(
-            self.client,
-            room.room_id,
-            event.event_id,
-            red_x_and_lock_emoji,
-        )
-
     async def unknown(self, room: MatrixRoom, event: UnknownEvent) -> None:
         """Callback for when an event with a type that is unknown to matrix-nio is received.
         Currently this is used for reaction events, which are not yet part of a released
@@ -197,6 +216,10 @@ class Callbacks:
 
             event: The event itself.
         """
+        # Ignore events from unauthorized room
+        if room.room_id != self.config.room:
+            return
+
         if event.type == "m.reaction":
             # Get the ID of the event this was a reaction to
             relation_dict = event.source.get("content", {}).get("m.relates_to", {})
diff --git a/matrix_alertbot/chat_functions.py b/matrix_alertbot/chat_functions.py
index ac77848..75aca05 100644
--- a/matrix_alertbot/chat_functions.py
+++ b/matrix_alertbot/chat_functions.py
@@ -1,7 +1,6 @@
 import logging
-from typing import Optional, Union, Dict
+from typing import Optional, Union
 
-from markdown import markdown
 from nio import (
     AsyncClient,
     ErrorResponse,
@@ -18,11 +17,11 @@ logger = logging.getLogger(__name__)
 async def send_text_to_room(
     client: AsyncClient,
     room_id: str,
-    message: str,
+    plaintext: str,
+    html: str = None,
     notice: bool = True,
-    markdown_convert: bool = True,
     reply_to_event_id: Optional[str] = None,
-) -> None:
+) -> RoomSendResponse:
     """Send text to a matrix room.
 
     Args:
@@ -30,14 +29,13 @@ async def send_text_to_room(
 
         room_id: The ID of the room to send the message to.
 
-        message: The message content.
+        plaintext: The message content.
+
+        html: The message content in HTML format.
 
         notice: Whether the message should be sent with an "m.notice" message type
             (will not ping users).
 
-        markdown_convert: Whether to convert the message content to markdown.
-            Defaults to true.
-
         reply_to_event_id: Whether this message is a reply to another event. The event
             ID this is message is a reply to.
 
@@ -50,17 +48,17 @@ async def send_text_to_room(
     content = {
         "msgtype": msgtype,
         "format": "org.matrix.custom.html",
-        "body": message,
+        "body": plaintext,
     }
 
-    if markdown_convert:
-        content["formatted_body"] = markdown(message)
+    if html is not None:
+        content["formatted_body"] = html
 
     if reply_to_event_id:
         content["m.relates_to"] = {"m.in_reply_to": {"event_id": reply_to_event_id}}
 
     try:
-        await client.room_send(
+        return await client.room_send(
             room_id,
             "m.room.message",
             content,
@@ -129,28 +127,12 @@ async def react_to_event(
     )
 
 
-async def decryption_failure(
-    client: AsyncClient, room: MatrixRoom, event: MegolmEvent
-) -> None:
-    """Callback for when an event fails to decrypt. Inform the user"""
-    logger.error(
-        f"Failed to decrypt event '{event.event_id}' in room '{room.room_id}'!"
-        f"\n\n"
-        f"Tip: try using a different device ID in your config file and restart."
-        f"\n\n"
-        f"If all else fails, delete your store directory and let the bot recreate "
-        f"it (your reminders will NOT be deleted, but the bot may respond to existing "
-        f"commands a second time)."
-    )
-
-    user_msg = (
-        "Unable to decrypt this message. "
-        "Check whether you've chosen to only encrypt to trusted devices."
-    )
-
-    await send_text_to_room(
-        client,
-        room.room_id,
-        user_msg,
-        reply_to_event_id=event.event_id,
-    )
+def strip_fallback(content: str) -> str:
+    index = 0
+    for line in content.splitlines(keepends=True):
+        if not line.startswith("> "):
+            break
+        if index == 0:
+            index += 1
+        index += len(line)
+    return content[index:]
diff --git a/matrix_alertbot/config.py b/matrix_alertbot/config.py
index 916db90..5a5b513 100644
--- a/matrix_alertbot/config.py
+++ b/matrix_alertbot/config.py
@@ -4,6 +4,7 @@ import re
 import sys
 from typing import Any, List, Optional
 
+import pytimeparse
 import yaml
 
 from matrix_alertbot.errors import ConfigError
@@ -70,22 +71,13 @@ class Config:
                     f"storage.store_path '{self.store_path}' is not a directory"
                 )
 
-        # Database setup
-        database_path = self._get_cfg(["storage", "database"], required=True)
+        # Cache setup
+        self.cache_dir = self._get_cfg(["cache", "directory"], required=True)
+        expire_time = self._get_cfg(["cache", "expire_time"], default="1w")
+        self.cache_expire_time = pytimeparse.parse(expire_time)
 
-        # Support both SQLite and Postgres backends
-        # Determine which one the user intends
-        sqlite_scheme = "sqlite://"
-        postgres_scheme = "postgres://"
-        if database_path.startswith(sqlite_scheme):
-            self.database = {
-                "type": "sqlite",
-                "connection_string": database_path[len(sqlite_scheme) :],
-            }
-        elif database_path.startswith(postgres_scheme):
-            self.database = {"type": "postgres", "connection_string": database_path}
-        else:
-            raise ConfigError("Invalid connection string for storage.database")
+        # Alertmanager client setup
+        self.alertmanager_url = self._get_cfg(["alertmanager", "url"], required=True)
 
         # Matrix bot account setup
         self.user_id = self._get_cfg(["matrix", "user_id"], required=True)
@@ -101,8 +93,21 @@ class Config:
         self.device_name = self._get_cfg(
             ["matrix", "device_name"], default="nio-template"
         )
-        self.homeserver_url = self._get_cfg(["matrix", "homeserver_url"], required=True)
+        self.homeserver_url = self._get_cfg(["matrix", "url"], required=True)
+        self.room = self._get_cfg(["matrix", "room"], required=True)
 
+        self.address = self._get_cfg(["webhook", "address"], required=False)
+        self.port = self._get_cfg(["webhook", "port"], required=False)
+        self.socket = self._get_cfg(["webhook", "socket"], required=False)
+        if (
+            not (self.address or self.port or self.socket)
+            or (self.socket and self.address and self.port)
+            or (self.address and not self.port)
+            or (not self.address and self.port)
+        ):
+            raise ConfigError(
+                "Must supply either webhook.socket or both webhook.address and webhook.port"
+            )
         self.command_prefix = self._get_cfg(["command_prefix"], default="!c") + " "
 
     def _get_cfg(
diff --git a/matrix_alertbot/errors.py b/matrix_alertbot/errors.py
index 7ec2414..8409082 100644
--- a/matrix_alertbot/errors.py
+++ b/matrix_alertbot/errors.py
@@ -8,5 +8,14 @@ class ConfigError(RuntimeError):
         msg: The message displayed to the user on error.
     """
 
-    def __init__(self, msg: str):
-        super(ConfigError, self).__init__("%s" % (msg,))
+    pass
+
+
+class AlertNotFoundError(RuntimeError):
+    """An error encountered when an alert cannot be found in database.
+
+    Args:
+        msg: The message displayed to the user on error.
+    """
+
+    pass
diff --git a/matrix_alertbot/main.py b/matrix_alertbot/main.py
index b66e7c1..a7d7d2d 100644
--- a/matrix_alertbot/main.py
+++ b/matrix_alertbot/main.py
@@ -2,9 +2,10 @@
 import asyncio
 import logging
 import sys
+from asyncio import TimeoutError
 from time import sleep
 
-from aiohttp import ClientConnectionError, ServerDisconnectedError
+from aiohttp import ClientConnectionError, ServerDisconnectedError, web
 from nio import (
     AsyncClient,
     AsyncClientConfig,
@@ -16,59 +17,16 @@ from nio import (
     UnknownEvent,
 )
 
+from matrix_alertbot.alertmanager import AlertmanagerClient
+from matrix_alertbot.cache import Cache
 from matrix_alertbot.callbacks import Callbacks
 from matrix_alertbot.config import Config
-from matrix_alertbot.storage import Storage
+from matrix_alertbot.webhook import Webhook
 
 logger = logging.getLogger(__name__)
 
 
-async def main() -> bool:
-    """The first function that is run when starting the bot"""
-
-    # Read user-configured options from a config file.
-    # A different config file path can be specified as the first command line argument
-    if len(sys.argv) > 1:
-        config_path = sys.argv[1]
-    else:
-        config_path = "config.yaml"
-
-    # Read the parsed config file and create a Config object
-    config = Config(config_path)
-
-    # Configure the database
-    store = Storage(config.database)
-
-    # Configuration options for the AsyncClient
-    client_config = AsyncClientConfig(
-        max_limit_exceeded=0,
-        max_timeouts=0,
-        store_sync_tokens=True,
-        encryption_enabled=True,
-    )
-
-    # Initialize the matrix client
-    client = AsyncClient(
-        config.homeserver_url,
-        config.user_id,
-        device_id=config.device_id,
-        store_path=config.store_path,
-        config=client_config,
-    )
-
-    if config.user_token:
-        client.access_token = config.user_token
-        client.user_id = config.user_id
-
-    # Set up event callbacks
-    callbacks = Callbacks(client, store, config)
-    client.add_event_callback(callbacks.message, (RoomMessageText,))
-    client.add_event_callback(
-        callbacks.invite_event_filtered_callback, (InviteMemberEvent,)
-    )
-    client.add_event_callback(callbacks.decryption_failure, (MegolmEvent,))
-    client.add_event_callback(callbacks.unknown, (UnknownEvent,))
-
+async def start_matrix_client(client: AsyncClient, config: Config) -> bool:
     # Keep trying to reconnect on failure (with some time in-between)
     while True:
         try:
@@ -107,7 +65,7 @@ async def main() -> bool:
             logger.info(f"Logged in as {config.user_id}")
             await client.sync_forever(timeout=30000, full_state=True)
 
-        except (ClientConnectionError, ServerDisconnectedError):
+        except (ClientConnectionError, ServerDisconnectedError, TimeoutError):
             logger.warning("Unable to connect to homeserver, retrying in 15s...")
 
             # Sleep so we don't bombard the server with login requests
@@ -117,5 +75,64 @@ async def main() -> bool:
             await client.close()
 
 
-# Run the main function in an asyncio event loop
-asyncio.get_event_loop().run_until_complete(main())
+def main() -> None:
+    """The first function that is run when starting the bot"""
+
+    # Read user-configured options from a config file.
+    # A different config file path can be specified as the first command line argument
+    if len(sys.argv) > 1:
+        config_path = sys.argv[1]
+    else:
+        config_path = "config.yaml"
+
+    # Read the parsed config file and create a Config object
+    config = Config(config_path)
+
+    # Configure the cache
+    cache = Cache(config.cache_dir, config.cache_expire_time)
+
+    # Configure Alertmanager client
+    alertmanager = AlertmanagerClient(config.alertmanager_url, cache)
+
+    # Configuration options for the AsyncClient
+    client_config = AsyncClientConfig(
+        max_limit_exceeded=0,
+        max_timeouts=0,
+        store_sync_tokens=True,
+        encryption_enabled=True,
+    )
+
+    # Initialize the matrix client
+    client = AsyncClient(
+        config.homeserver_url,
+        config.user_id,
+        device_id=config.device_id,
+        store_path=config.store_path,
+        config=client_config,
+    )
+
+    if config.user_token:
+        client.access_token = config.user_token
+        client.user_id = config.user_id
+
+    # Set up event callbacks
+    callbacks = Callbacks(client, cache, alertmanager, config)
+    client.add_event_callback(callbacks.message, (RoomMessageText,))
+    client.add_event_callback(
+        callbacks.invite_event_filtered_callback, (InviteMemberEvent,)
+    )
+    client.add_event_callback(callbacks.decryption_failure, (MegolmEvent,))
+    client.add_event_callback(callbacks.unknown, (UnknownEvent,))
+
+    webhook_server = Webhook(client, cache, config)
+
+    loop = asyncio.get_event_loop()
+    loop.create_task(webhook_server.start())
+    loop.create_task(start_matrix_client(client, config))
+
+    try:
+        loop.run_forever()
+    except Exception as e:
+        logger.error(e)
+    finally:
+        loop.run_until_complete(webhook_server.close())
diff --git a/matrix_alertbot/message_responses.py b/matrix_alertbot/message_responses.py
deleted file mode 100644
index ed0946f..0000000
--- a/matrix_alertbot/message_responses.py
+++ /dev/null
@@ -1,52 +0,0 @@
-import logging
-
-from nio import AsyncClient, MatrixRoom, RoomMessageText
-
-from matrix_alertbot.chat_functions import send_text_to_room
-from matrix_alertbot.config import Config
-from matrix_alertbot.storage import Storage
-
-logger = logging.getLogger(__name__)
-
-
-class Message:
-    def __init__(
-        self,
-        client: AsyncClient,
-        store: Storage,
-        config: Config,
-        message_content: str,
-        room: MatrixRoom,
-        event: RoomMessageText,
-    ):
-        """Initialize a new Message
-
-        Args:
-            client: nio client used to interact with matrix.
-
-            store: Bot storage.
-
-            config: Bot configuration parameters.
-
-            message_content: The body of the message.
-
-            room: The room the event came from.
-
-            event: The event defining the message.
-        """
-        self.client = client
-        self.store = store
-        self.config = config
-        self.message_content = message_content
-        self.room = room
-        self.event = event
-
-    async def process(self) -> None:
-        """Process and possibly respond to the message"""
-        if self.message_content.lower() == "hello world":
-            await self._hello_world()
-
-    async def _hello_world(self) -> None:
-        """Say hello"""
-        text = "Hello, world!"
-        await send_text_to_room(self.client, self.room.room_id, text)
diff --git a/matrix_alertbot/storage.py b/matrix_alertbot/storage.py
index 8759f8a..5d955c5 100644
--- a/matrix_alertbot/storage.py
+++ b/matrix_alertbot/storage.py
@@ -1,126 +1,70 @@
-import logging
-from typing import Any, Dict
+from __future__ import annotations
 
-# The latest migration version of the database.
-#
-# Database migrations are applied starting from the number specified in the database's
-# `migration_version` table + 1 (or from 0 if this table does not yet exist) up until
-# the version specified here.
-#
-# When a migration is performed, the `migration_version` table should be incremented.
-latest_migration_version = 0
+import logging
+from typing import Dict
 
 logger = logging.getLogger(__name__)
 
 
-class Storage:
-    def __init__(self, database_config: Dict[str, str]):
-        """Setup the database.
+class Alert:
+    EMOJIS = {"critical": "🔥", "warning": "⚠️", "resolved": "🥦"}
+    COLORS = {"critical": "dc3545", "warning": "ffc107", "resolved": "33cc33"}
 
-        Runs an initial setup or migrations depending on whether a database file has already
-        been created.
+    def __init__(
+        self,
+        id: str,
+        url: str,
+        firing: bool = True,
+        labels: Dict[str, str] = None,
+        annotations: Dict[str, str] = None,
+    ):
+        self.id = id
+        self.url = url
+        self.firing = firing
 
-        Args:
-            database_config: a dictionary containing the following keys:
-                * type: A string, one of "sqlite" or "postgres".
-                * connection_string: A string, featuring a connection string that
-                    be fed to each respective db library's `connect` method.
-        """
-        self.conn = self._get_database_connection(
-            database_config["type"], database_config["connection_string"]
-        )
-        self.cursor = self.conn.cursor()
-        self.db_type = database_config["type"]
-
-        # Try to check the current migration version
-        migration_level = 0
-        try:
-            self._execute("SELECT version FROM migration_version")
-            row = self.cursor.fetchone()
-            migration_level = row[0]
-        except Exception:
-            self._initial_setup()
-        finally:
-            if migration_level < latest_migration_version:
-                self._run_migrations(migration_level)
-
-        logger.info(f"Database initialization of type '{self.db_type}' complete")
-
-    def _get_database_connection(
-        self, database_type: str, connection_string: str
-    ) -> Any:
-        """Creates and returns a connection to the database"""
-        if database_type == "sqlite":
-            import sqlite3
-
-            # Initialize a connection to the database, with autocommit on
-            return sqlite3.connect(connection_string, isolation_level=None)
-        elif database_type == "postgres":
-            import psycopg2
-
-            conn = psycopg2.connect(connection_string)
-
-            # Autocommit on
-            conn.set_isolation_level(0)
-
-            return conn
-
-    def _initial_setup(self) -> None:
-        """Initial setup of the database"""
-        logger.info("Performing initial database setup...")
-
-        # Set up the migration_version table
-        self._execute(
-            """
-            CREATE TABLE migration_version (
-                version INTEGER PRIMARY KEY
-            )
-        """
-        )
-
-        # Initially set the migration version to 0
-        self._execute(
-            """
-            INSERT INTO migration_version (
-                version
-            ) VALUES (?)
-        """,
-            (0,),
-        )
-
-        # Set up any other necessary database tables here
-
-        logger.info("Database setup complete")
-
-    def _run_migrations(self, current_migration_version: int) -> None:
-        """Execute database migrations. Migrates the database to the
-        `latest_migration_version`.
-
-        Args:
-            current_migration_version: The migration version that the database is
-                currently at.
-        """
-        logger.debug("Checking for necessary database migrations...")
-
-        # if current_migration_version < 1:
-        #    logger.info("Migrating the database from v0 to v1...")
-        #
-        #    # Add new table, delete old ones, etc.
-        #
-        #    # Update the stored migration version
-        #    self._execute("UPDATE migration_version SET version = 1")
-        #
-        #    logger.info("Database migrated to v1")
-
-    def _execute(self, *args: Any) -> None:
-        """A wrapper around cursor.execute that transforms placeholder ?'s to %s for postgres.
-
-        This allows for the support of queries that are compatible with both postgres and sqlite.
-
-        Args:
-            args: Arguments passed to cursor.execute.
-        """
-        if self.db_type == "postgres":
-            self.cursor.execute(args[0].replace("?", "%s"), *args[1:])
+        if labels is None:
+            self.labels = {}
         else:
-            self.cursor.execute(*args)
+            self.labels = labels
+
+        if annotations is None:
+            self.annotations = {}
+        else:
+            self.annotations = annotations
+
+        if self.firing:
+            self.status = self.labels["severity"]
+        else:
+            self.status = "resolved"
+
+    @staticmethod
+    def from_dict(data: Dict) -> Alert:
+        return Alert(
+            id=data["fingerprint"],
+            url=data["generatorURL"],
+            firing=data["status"] == "firing",
+            labels=data["labels"],
+            annotations=data["annotations"],
+        )
+
+    @property
+    def emoji(self) -> str:
+        return self.EMOJIS[self.status]
+
+    @property
+    def color(self) -> str:
+        return self.COLORS[self.status]
+
+    def plaintext(self) -> str:
+        alertname = self.labels["alertname"]
+        description = self.annotations["description"]
+        return f"[{self.emoji} {self.status.upper()}] {alertname}: {description}"
+
+    def html(self) -> str:
+        alertname = self.labels["alertname"]
+        job = self.labels["job"]
+        description = self.annotations["description"]
+        return (
+            f"<font color='#{self.color}'><b>[{self.emoji} {self.status.upper()}]</b></font> "
+            f"<a href='{self.url}'>{alertname}</a> ({job})<br/>{description}"
+        )
diff --git a/matrix_alertbot/webhook.py b/matrix_alertbot/webhook.py
new file mode 100644
index 0000000..4131e9f
--- /dev/null
+++ b/matrix_alertbot/webhook.py
@@ -0,0 +1,74 @@
+import logging
+from typing import List
+
+from aiohttp import web, web_request
+from nio import AsyncClient, SendRetryError
+from matrix_alertbot.cache import Cache
+
+from matrix_alertbot.chat_functions import send_text_to_room
+from matrix_alertbot.config import Config
+from matrix_alertbot.storage import Alert
+
+logger = logging.getLogger(__name__)
+
+routes = web.RouteTableDef()
+
+
+@routes.post("/alert")
+async def create_alert(request: web_request.Request) -> web.Response:
+    data = await request.json()
+    logger.info(f"Received alert: {data}")
+    client = request.app["client"]
+    cache = request.app['cache']
+
+    plaintext = ""
+    html = ""
+    for i, alert in enumerate(data["alerts"]):
+        alert = Alert.from_dict(alert)
+
+        if i != 0:
+            plaintext += "\n"
+            html += "<br/>\n"
+        plaintext += alert.plaintext()
+        html += alert.html()
+
+    try:
+        event = await send_text_to_room(client, request.app["room_id"], plaintext, html)
+    except SendRetryError as e:
+        logger.error(e)
+        return web.Response(status=500)
+
+    cache[event.event_id] = tuple(alert["fingerprint"] for alert in data["alerts"])
+
+    return web.Response(status=200)
+
+
+class Webhook:
+    def __init__(self, client: AsyncClient, cache: Cache, config: Config) -> None:
+        self.app = web.Application(logger=logger)
+        self.app["client"] = client
+        self.app["room_id"] = config.room
+        self.app["cache"] = cache
+        self.app.add_routes(routes)
+        self.runner = web.AppRunner(self.app)
+
+        self.config = config
+        self.address = config.address
+        self.port = config.port
+        self.socket = config.socket
+
+    async def start(self) -> None:
+        await self.runner.setup()
+
+        site: web.BaseSite
+        if self.address and self.port:
+            site = web.TCPSite(self.runner, self.address, self.port)
+            logger.info(f"Listenning on {self.address}:{self.port}")
+        elif self.socket:
+            site = web.UnixSite(self.runner, self.socket)
+            logger.info(f"Listenning on unix://{self.socket}")
+
+        await site.start()
+
+    async def close(self) -> None:
+        await self.runner.cleanup()
diff --git a/mypy.ini b/mypy.ini
index 874a468..5ae56f9 100644
--- a/mypy.ini
+++ b/mypy.ini
@@ -2,3 +2,4 @@
 ignore_missing_imports = True
 disallow_untyped_defs = True
 disallow_untyped_calls = True
+plugins = sqlalchemy.ext.mypy.plugin
diff --git a/tests/test_callbacks.py b/tests/test_callbacks.py
index 79bccd2..4dcd815 100644
--- a/tests/test_callbacks.py
+++ b/tests/test_callbacks.py
@@ -3,8 +3,9 @@ from unittest.mock import Mock
 
 import nio
 
+from matrix_alertbot.alertmanager import AlertmanagerClient
+from matrix_alertbot.cache import Cache
 from matrix_alertbot.callbacks import Callbacks
-from matrix_alertbot.storage import Storage
 
 from tests.utils import make_awaitable, run_coroutine
 
@@ -15,13 +16,14 @@ class CallbacksTestCase(unittest.TestCase):
         self.fake_client = Mock(spec=nio.AsyncClient)
         self.fake_client.user = "@fake_user:example.com"
 
-        self.fake_storage = Mock(spec=Storage)
+        self.fake_cache = Mock(spec=Cache)
+        self.fake_alertmanager = Mock(spec=AlertmanagerClient)
 
         # We don't spec config, as it doesn't currently have well defined attributes
         self.fake_config = Mock()
 
         self.callbacks = Callbacks(
-            self.fake_client, self.fake_storage, self.fake_config
+            self.fake_client, self.fake_cache, self.fake_alertmanager, self.fake_config
         )
 
     def test_invite(self) -> None: